AI Behavioral Analytics: Fix the Legal Basis Before You Tune the Model
LinkedIn was fined €310 million for the way it ran behavioral analytics and ad targeting on member data. Not for a breach. For the paperwork behind the processing: which legal basis applied, whether it held up, and whether members were told. Two years on, most behavioral analytics programs still spend their energy on model accuracy … Continue reading AI Behavioral Analytics: Fix the Legal Basis Before You Tune the Model
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